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Writer archives: Anna Merod

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Ad CEO discusses use of data

Wunderman is the largest digital marketing network in the world, and its CEO and chairman, Daniel Morel, views data as a key to success in… Read more »

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BE Wise wins $60,000 for campaign

Syracuse University’s alcohol poisoning awareness campaign has won $60,000 after placing first in a national challenge, beating 29 other college programs in the process. The… Read more »